Submit a video by August 30 and all this can be yours.

Quickrelease.tv, in association with Shimano, is hosting a YouTube video contest. The submissions must be “TV adverts extolling the virtues of bicycling to a mainstream audience. So, go light on the Lycra. No techie stuff. No Critical Mass protest videos. No art installations. Just great images of cycling that could make Joe and Joanna Public get out there and ride…for the sheer fun of cycling.”

Click here for official rules and click here for the latest update.

The contest will be judged at Interbike by Tour de France TV commentators Phil Liggett and Bob Roll. The other judges include David Bernstein of the Fredcast, Tim ‘Masiguy‘ Jackson, Donna Tocci of Kryptonite and, you guessed it… I’ll be there judging to.

The winner receives some high-end Shimano shwag.

I lied about the fame and riches part.

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